Privacy Policy

1. Who we are and what LastRank does

LastRank (lastrank.fun) is an independent fan-operated reference site that publishes weekly snapshots of public player and alliance leaderboards from the mobile game Last War: Survival, developed and operated by FunFly. We are not affiliated with, endorsed by, or partnered with FunFly or any official Last War service.

Our entire dataset is built from information that any player can already see in-game by opening the alliance roster, the world ranking or the kingdom ranking tabs. We re-publish that information so it can be searched, sorted, charted and compared across the ~2,200 active game servers without players needing to log in to each one individually.

2. What we collect from the game

From the public in-game rankings we record: the player's chosen display name, the alliance abbreviation and name they belong to, their server number, their public country flag, and three publicly-ranked numeric stats — total Power, total Hero Power (THP) and total Army Kills. We also record the timestamp of each snapshot so weekly history charts can be drawn.

We do not collect, request, store or transmit private game data such as in-game chat messages, emails, payment information, account credentials, in-game purchases, friend lists, private messages, march paths, base coordinates or any inventory data.

Each player is identified internally by an opaque numeric public ID. We never expose the underlying 16-digit in-game UID anywhere on the public site.

3. What we collect from visitors

When you load a LastRank page we receive the same standard request metadata that every website on the internet receives: your IP address (used to deliver the response and held briefly in webserver logs for security and abuse prevention), your browser user-agent string, the page you requested and the referring URL.

We do not require you to create an account or sign in. The site is fully readable without identifying yourself. If you choose to use the optional "Claim my account" feature on a profile page, we store only the link between the profile and a long-lived browser cookie so the site can show "this is your profile" on subsequent visits. No personal information is requested or stored for that claim.

4. Cookies

We use a small number of first-party cookies for site functionality (locale preference, dark/light theme, cookie-consent state, optional account claim) and Google Analytics 4 to understand which pages are read. GA4 anonymises IP addresses before storage and we do not configure user-level identifiers.

If you accept cookies, Google AdSense (and any equivalent ad providers we add in the future) may set additional cookies for ad measurement and personalisation. If you reject cookies via the banner, those advertising cookies are not set; ads served will be contextual rather than personalised.

5. Advertising (Google AdSense and partners)

We may display advertising on some pages. Where ads are served by Google AdSense, Google and its certified partners may use cookies and similar technologies to show you ads relevant to your interests across the web, subject to the consent choice you made in our banner.

You can review and adjust your personal Google ad settings at any time at adssettings.google.com, and you can opt out of personalised advertising from many third-party vendors via youradchoices.com (United States) or youronlinechoices.eu (European Union).

We never permit advertisers to identify individual visitors and we do not share player profile data with any advertising partner.

6. Legal basis (GDPR, EU/UK visitors)

Where the General Data Protection Regulation applies, the lawful bases on which we rely are: (a) legitimate interest in operating a public statistics reference site that re-publishes already-public game data, balanced against the limited privacy impact of in-game display names; (b) consent, for non-essential cookies and personalised advertising, which you provide or withdraw through the cookie banner.

EU and UK visitors have the right to access, rectify, restrict, object to or delete the data we hold about them, and the right to lodge a complaint with their national supervisory authority. Contact us using the address at the bottom of this page to exercise any of these rights.

7. Legal basis (LGPD, Brazilian visitors)

Where the Brazilian Lei Geral de Proteção de Dados (LGPD, Lei 13.709/2018) applies, we process public game-statistics on the basis of legitimate interest (art. 7º IX) and rely on consent (art. 7º I) for non-essential cookies and advertising personalisation. As an LGPD-recognised data subject you have the right to confirm processing, access, correct, anonymise, block, port or delete your data, and to request information about shared use. Contact us at the address below.

8. Removing your name from LastRank

Even though every name shown on LastRank is already visible to other players inside the game, we honour individual removal requests. Send an email from any address to [email protected] including your in-game name and server number, or your numeric LastRank profile ID. We will mark your record as suppressed within a few business days. Suppressed records are not re-imported on subsequent data refreshes.

If your alliance was disbanded or merged and you'd like the entry removed, the same address handles those requests.

9. Data retention

Current rankings are overwritten by each daily refresh. Historical weekly snapshots are retained indefinitely for the comparison and evolution charts that are the core of the site. Webserver and analytics logs are retained for 90 days for security and traffic analysis, then deleted.

10. Children

LastRank is a public statistics reference and is not directed to children under 13 (under 16 in some EU jurisdictions). We do not knowingly collect personal information from children. If you believe a child's data appears on the site and you are the parent or legal guardian, contact us and we will remove it.

11. Changes to this policy

We may update this policy as the site evolves. Material changes will be reflected in the "Last updated" date at the top and announced on the homepage for a reasonable period. Continued use of the site after the effective date constitutes acceptance.

12. Contact

Privacy questions, removal requests and complaints: [email protected]. We aim to acknowledge within two business days and resolve within fifteen.